Overview

The collaboration between Livi and Elsan aims to develop a chain of medical centers that can be established in areas lacking healthcare services. The first step is a center in Saint-Denis in the 93 department.

As part of the Livi team, we worked closely with Elsan to combine and highlight each of the company’s brand queues to create a unified toolkit.

As Art Director I was responsible for leading the creation of the co-branding elements, design systems and templates for the external team, 360 marketing campaigns, paid templates, pictograms and components for the digital product and the physical clinic branding integration.